Pros
You are surrounded by bright, intelligent people, many with an academic nature science degree. The technologies used are very professional and opens very good opportunities to learn. The people are friendly, the management is fair. This is a very social company and cares about the people. You have offices with maximum four people, hence it is quiet. Coffee and lunch is free, you can chosse a company car and do not need to pay for the gas (but you need to pay a fee for the car depending on the price).
Cons
The directions change too fast, no long-term technology strategy has emerged so far that sustains with support by the upper management. A product release cycle can easily take years, hence rewards and career opportunities come slowly. Combined with fast changing strategies, products might never see the light of release after years of development (or, even worse, released but put directly into maintenance mode). Good for research, bad for career. Most important is the initial salary, after that an increase (beside inflation-adaption) will only happen in small one digit percent steps and once in ten years. You might need to switch the company for a real salary increase.