This was a chaotic, excruciating and humiliating experience.
It started with a 15 minute video interview. Then I got a request on the same day for an evening video interview with the co-founder CEO. I should have trusted my gut feeling then.
It was then followed the next day with a frontal interview in the afternoon at the actual company offices. They wanted to compact an interview, a task of building a Meta campaign from scratch, a Google Ads campaign from scratch, and pixel tracking on a woocommerce/wordpress website from scratch. This would have been acceptable as a take home task, and even then, it would provide a questionable effect, and I shall explain why.
Campaigns for clients, regardless of their size, are the fruit of research, strategy, and joint communications and realistic goals setting.
This is a profession in which we constantly hone our skills, to give the clients the best possible outcome.
If the PPC campaign manager you wish to recruit builds campaigns in 15 minutes, presses play and forgets, that how the level of service you wish to provide to your clients will actually be like. Quick campaigns, that never made a difference. Keywords research alone is a task worthy of at least a few hours.
I wasn't able to complete all of these tasks between 16:00 to 17:00, and I only got a working computer there at around 16:20. I was then told that we will switch to a take home task, so I can actually put thought into it (as all campaign managers should).
I discovered the next morning that they decided not to go further with the process. Not a single human resources representative was ever involved in the process, nor over seeing it. This was a bad process in which they can kill a talent, rather than cultivate a positive relationship.
I sincerely recommend marketers not to try their luck in what seems to be a click farm, and not an actual in-house marketing position and team.
They can be good people, but when it comes to people skills, recruiting skills, and communications, they are deeply flawed. I went through better processes with amateur agencies, than with this company of over a 100 employees, who doesn't seem to know the very basics of HR.
Very few are the recruiting companies that left such a negative experience for me. A total waste of my time, that should have been dedicated to clients in my current position. PPCers, beware.
