Pros
Simply put, GE is a very stimulating place to work. Many of the politics and horrible things of working for other negatives of working at less respected companies are just not there at GE. Specifically, GE is the most results focused place I've ever worked. Its a place where what you are doing and going to do are far more important than what you say you can do and what you did last month. Its a place driven by the next big idea, not sitting around talking about the last great idea. There is one simple thing about GE that separates it from the other companies i've worked for... at GE, there is no tolerance to spend so long patting yourself on the back... its all about figuring out the best way to win in the marketplace.
Cons
Its certainly not the perfect place to work. Often, GE is too focused on coming up with the next great widget - and not the customers or consumers that actually use the products. I would say they are just good at marketing, not great... but certainly getting better. Also, its a pretty "thin" place to work... as in each person has a great deal of responsibility...this is good because you can do a lot in your job, but a negative because if someone leaves, or if someone stinks at their job, it really makes a big difference to everyone else in the organization.