I have an upcoming interview in the GCS team for their Account Strategist & Digital Growth Specialist roles. I have a strategy background and want to know what skills I need to showcase to be successful in my interview. Any insight on salary range would be great too

I'm interested in growth or product marketing. I currently work as an SEO but do a lot of data analysis, content strategy, and technical optimization. However I also have skills in creating new conversion paths, designing landing pages and A/B tests, and work cross-functionally with the Product team. I'm interested in more full-funnel: paid, on site, email, and then testing to improve conversion rate. However, a lot of growth marketing roles entail a "paid" aspect and I lack experience. Tips?

I've been working as an SEO Analyst for the past 4 years, mostly in the fashion and e-commerce space. My role involves a mix of technical SEO, content planning, and adapting to ever-changing algorithms especially in a niche market. Curious to hear from others in the community: What’s been your biggest SEO challenge recently? How do you stay ahead in highly competitive industries? Looking forward to learning from your experiences!

I have a Web Specialist and Communications background. Currently am learning how to integrate accessibility into digital assets. Any tips on pivoting to PT or FT remote work would be great!