Does The NPD Group pay their employees well?

According to anonymously submitted Glassdoor reviews, The NPD Group employees rate their compensation and benefits as 3.4 out of 5. Find out more about salaries and benefits at The NPD Group. This rating has been stable over the past 12 months.

How satisfied are employees working at The NPD Group?

72% of The NPD Group employees would recommend working there to a friend based on Glassdoor reviews . Employees also rated The NPD Group 4.2 out of 5 for work life balance, 4.0 for culture and values and 3.3 for career opportunities.

What are the top reviewed jobs at The NPD Group?

Account Manager (43) , Director (35) , Executive Director (31) , Account Specialist (29) , Manager (14) , Account Associate (11) , Operations (10) , Operations Associate (10) , Product Manager (9) , Summer Associate (9) , Director, Client Development (8) , Operations Manager (8) , Client Development (7) , Vice President (7) , Analyst (6)

What are the pros of working at The NPD Group according to real employee reviews?

"Great people and overall an easy going place to come in day in and day out." ((in 73 reviews)); "Traditionally there has been a good work life balance with the ability to work from home or set up flexible hours." ((in 64 reviews)); "Great company and culture." ((in 45 reviews)); "good benefits overall for company" ((in 24 reviews)); "Great heritage and leadership at the top." ((in 17 reviews))

What are the cons of working at The NPD Group according to real employee reviews?

"Low pay compared to comparable firms" ((in 23 reviews)); "Low salaries for the industry." ((in 20 reviews)); "Upper management is arrogant about the appeal of the company to potential recruits." ((in 15 reviews)); "bad environment for employees, bad managers stucking in storming stage" ((in 10 reviews)); "Not competitive compensation" ((in 7 reviews))

What are employees saying about The NPD Group redundancies in 2026?

Explore Glassdoor’s employee reviews to understand what current and former employees are saying about The NPD Group redundancy and their outlook for job security at The NPD Group in 2026.

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The NPD Group

The NPD Group Reviews

3.7

72% would recommend to a friend

(558 total reviews)

Kirk Perry

79% approve of CEO

64% positive business outlook

Ratings by category

4.2

Work/Life balance

4.0

Culture and values

3.9

Diversity and inclusion

3.6

Senior management

3.4

Compensation and benefits

3.3

Career opportunities

The NPD Group has an employee rating of 3.7 out of 5 stars, based on 558 company reviews on Glassdoor which indicates that most employees have a good working experience there. The The NPD Group employee rating is in line with the average (within 1 standard deviation) for employers within the Management and consulting industry (3.7 stars).

Reviews by job title

558 reviews

1.0

13 Feb 2019

Worst place you'll ever work

Anonymous employee

Recommend

CEO approval

Business outlook

Pros

None. If you like being ignored whilst sitting at a desk in silence all day scrolling through pages of sales data and being made a scapegoat for anything that goes wrong then this is the only pro I can think of.

Cons

Everything. Managers are like the blind leading the blind, absolutely no training or support. Just left with outdated training documents to read through and then you get blamed for following an outdated process - which they never bothered to update on documents you're asked to follow. Culture of blaming each other and zero accountability by anyone. No support and a very cold environment, longer term employees stick to their own little groups. No due process is followed properly, don't expect any kind of proper feedback or coaching. Most people looking for a way out. You will also be expected to pay for your own Christmas party and work nights out.

The NPD Group Response

Thank you for taking the time to provide this feedback. We truly regret that you have these sentiments about your time at NPD. We believe our people are our most important asset, and consider all input an opportunity to do better. This is why we conduct an annual employee survey and do our best to promote an open door culture. As part of our effort of continuous improvement, we have broadened our mentoring program to facilitate connection and learning across the organization as well as within departments.

1.0

9 Jan 2019

Data Entry

Anonymous employee

Recommend

CEO approval

Business outlook

Pros

None really. I genuinely cant think of anything good.

Cons

Most boring job in the world. Mind numbing. A 12 year old would do it. They think its NASA they are running. Went for 3 interviews and then when I realised what the job was, I couldn't understand it the purpose of all the interviews. Lots of little spies watching everything you're doing. Too many chiefs. Serious ego's from people who have worked there for a bit and think they're running the show. Low pay. Office way too quiet. You're almost afraid to speak for fear of getting an email telling you not to. Very petty things like that. Had a snooze most days as it was so boring. Half hour for lunch is a joke. I'm glad I'm gone.

4.0

18 Aug 2017

Mostly Positive Experience

Operations associate

Recommend

CEO approval

Business outlook

Pros

Modern working environment with very helpful friendly colleagues.

Cons

Breaks very short for mind numbing work. Also the salary is very low.

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