Working as a marketing coordinator at Shockbyte was hands down the most frustrating and demoralising role of my career. The CEO changes direction on a whim every few weeks. Entire strategies are scrapped overnight, often after months of work, without any clear reason other than his latest “big idea.”
There is no real marketing vision or long term plan, just constant reactive decisions that contradict the previous ones. You will be told to launch a campaign, then halfway through be told to stop because the CEO decided marketing should “pivot” to something else entirely. The work you put in is completely wasted.
