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Freedom 55 Financial

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Freedom 55 Financial Reviews

3.7

69% would recommend to a friend

(205 total reviews)
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Paul Mahon

86% approve of CEO

62% positive business outlook

Freedom 55 Financial has an employee rating of 3.7 out of 5 stars, based on 205 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Freedom 55 Financial employee rating is in line with the average (within 1 standard deviation) for employers within the Finance industry (3.7 stars).

Reviews by job title

205 reviews
2.0
20 Jul 2018
Recommend
CEO approval
Business outlook

Pros

Great company to associate yourself with as you learn the financial services business. Their training and support is far from perfect but is still likely the best for those who are starting out. - You are truly self-employed and ultimately not accountable to anyone but yourself and your clientele. - Work-Life balance. You're free to work how you want, when you want, where you want. - Income potential is excellent (but inconsistent). - If you're successful, you will eventually have a decent base of trailing commissions that provide a steady income. - You're free to focus your business on whatever market or demographic you like. - Quality financial products available to suit almost any need. - Support for continuing education and certifications. - Your success and income can be improved simply by working harder and increasing your activity.

Cons

This company is in transition as the financial services industry evolves and they really seem to be lacking leadership with no clear vision of where they are going and how to get there. - Freedom 55 Financial brand is awful. It's misunderstood and poorly marketed. - Freedom 55 and the entire group of GWL companies are horribly outdated in technology and they consistently fail to deliver on their promises. - The self-employed, independent financial practice model is dying. This is a business of professional, commissioned sales. - You are responsible for building your own clientele. Do not expect any quality leads whatsoever. The only option is to build your practice yourself or purchase other books of business. - Your job is a constant grind of prospecting. - Work-life balance is a pro and a con. When you're your own businessperson, there is never really a time when you're not working. - While the income potential is technically limitless, commissions can be very inconsistent and out of your control. (Think of declined policies, clients who change their mind, written business that doesn't close, etc.) - Your income relies on high activity in dealing with people. Those people will regularly miss appointments, avoid your calls and messages, not follow through with your recommendations. Sometimes they will simply waste your time in order to place the business with someone else. - Unless you quickly earn a lot of money and can afford to pay for their Sales Support assistance, you are quite literally doing every function of running your business. You will be marketing, advertising, networking, booking meetings, running meetings, building financial plans, completing ever-increasing amounts of paperwork, following up on the paperwork and with the clients, servicing and reviewing the plans you implement. If you do pay for sales support, don't expect it to relieve much of your duties. - Regulatory requirements are constantly becoming more burdensome. - If you do enter the Sales Support program, it's expensive and ineffective. While the Associates are good people and try to help, the program itself is not truly set up in the best interests of the Advisors. Most Advisors I know do not feel it offers much value to their business. - The company will treat you as self-employed or as an employee to suit their needs at any particular moment. It's a mixed signal depending on the situation. - There is no upward mobility whatsoever. You are an independent businessperson and your focus needs to be on either building a large clientele of your own or learning aspects of the business that will allow you to eventually use your skills somewhere else. If Freedom 55 Financial does not change the way they support and compensate Advisors, you will almost certainly want to take your successful practice to an MGA where you have greater flexibility, similar or better levels of support and much higher compensation. In short, running your own financial practice through Freedom 55 Financial is inefficient and extremely labour intensive. If you decide to become an Advisor, my advice is to build great relationships with successful, senior Advisors with the intenton of eventually working as part of an incorporated team in the future. Buy books of business and work them for opportunities then sell the remainder. Work your butt off and find any way you can to get in front of people to discuss what you do. Don't waste your time trying to find business on social media and the internet. You'll find your best clients through face-to-face activity and referrals. Learn how to get referrals from your existing clients and network. Set goals and hold your Director accountable to help you put plans in place to work towards them. Goal-setting and a planning are critical to your success.

2.0
30 Jul 2014
Recommend
CEO approval
Business outlook

Pros

This is a great company if you are one of the top advisors. (Achieving this level is tough) Lots of recognition and freebies (Trips, trainings, gift cards, jewellery & TV's.) You set your own schedule and answer to yourself or your wife (when she sees your paycheque). The kind of people who survive and thrive at this company are generally high quality individuals; Hard working, salt of the earth. You will make life long friends in this organization. Those who join and stay are truly exceptional. Since the company owns the client relationships end of day, if you are in the good books of management, you will do very well. If you are good at office politics, you'll thrive. Understand what is required of you and deliver, and you'll be handsomely rewarded. This is one of the few places where anyone with the right personality and drive can make a huge income regardless of their level of education. Where else can a grade 12 educated individual earn seven figures? The sky is the limit.

Cons

This company has really changed since GWL took them over in the late 1990's. Back in the good old days this company was very Advisor friendly. Now, it is every man for himself. Management is chalked full of folks who couldn't make it as Advisors, and they are responsible for training the brand new advisors. Since most of their compensation is paid on the sales generated by new Advisors in their first 2 years with the company, be prepared for reasonable support during that time and then to have a little less in years 3 & 4. Once you are in year 5 and beyond, you are dropped like a hot potato, even higher production Advisors. In many regions the Directors have been hiring their wives and then when Advisors on a Director's team fail, magically the wife becomes the new Advisor on all of the leaving Advisor's clients (friends & family). This means there are fewer and fewer 'seeded clients' available to new Advisors. This paired with the senior management's objective of Directors (who have 15 to 20 Advisors under their guidance) is to spend 30% of their time with their team and 70% prospecting for NEW HIRES. No wonder the support is so fleeting. Head office isn't much better. Most of the folks in the top positions wouldn't last 2 years in the field. Their focus is in selling more proprietary products especially the more profitable mutual fund family. Check out the performance of their funds and make sure you can stomach it's mediocrity. Strive for average is the apparent motto. Don't fool yourself this is an insurance company that can sell investments and not a wealth management firm. Costs are excessive. Between $1000 $ 3000 per month is about average in the first 5 years. (I currently am running around $6000/m overhead which is average for an Advisor of my tenure) In the beginning, when you realize that no one is helping you transact the business you are writing up and you are forced to get a 'marketing associate'. These ladies mean well, but are for the most part lazy and incompetent. In my office they are allowed to refuse to call clients and request additional under the table funding if they grace your business with phone calls to existing clients at a rate of $20-25 per call. They report to none and essentially end up costing you huge money both from their incompetence (mistakes which you are fully on the hook for) and unused time. You buy their time in 4 hour/week blocks that don't carry forward. Go one hour over and you are forced to take an additional 4 hour/week time block. Sounded great in the beginning to have a team, but really is just another large expense that will increase your likelihood of a ZERO pay in your first few years. You are also forced to sign up for their health & dental & drug plan. It is outrageously expensive. (Due to an average advisor age of 58yrs) My benefits cost me over $6000 per year and were locked in for 3 years in the beginning. Plus due to a timing discrepancy of two days, didn't cover a 1500 orthotic brace. No flexibility and costs that seem to be designed to generate additional profits for GWL (the parent company) shareholders is what this looked like. When you start, directors in my office say you can set your own hours and vacation time. They say you can do this job Monday to Thursday and take Friday off. Sounds great. But that is just to make the company set minimums, which are below the poverty line for pay. What they should say is be prepared to work half a day, meaning 12 hours 6 days a week for 5 years or you probably won't make it. Have excess funds set aside for lean months - you'll need about $25-50K (whatever you live off in a year.) You are better off starting at a salaried position at a Bank, Discount broker or mutual fund company to gain experience in the industry and achieve at least one of your licenses before you begin here. Until these things are addressed and the entire system revamped, I will not recommend this company or career to anyone I know. The chances of success are too slim in the current structure.

5.0
19 Apr 2018

What I expected

Recommend
CEO approval
Business outlook

Pros

Paid training, free licensing and CFP, environment that fosters growth, great corporate culture, incentive to meet targets, and overall the best place to build a career in this business. I came into the business after researching various financial planning firms and how they nurture new advisors. Freedom 55, in my eyes, had the best program. Knowing that it was going to take a few years until I started making a decent income, the income potential at Freedom 55 is hands down unparalleled and 100% a long term move.

Cons

If you are looking to make a good income out of the gate, maybe you should work in the government. Let's get real here, as one builds their own practice in whatever their profession, it takes time. In order to really make a name in this industry, you have to work hard, be willing to continuously learn and study, and you really don't start seeing rewards until you have been at it for a few years. After that, the sky is the limit on income potential. It's common to see advisors at our office who have been here for over 10 years that are making more than a lot of doctors or lawyers.

Viewing 1 - 3 of 205 Reviews

Glassdoor has 239 Freedom 55 Financial reviews submitted anonymously by Freedom 55 Financial employees. Read employee reviews and ratings on Glassdoor to decide if Freedom 55 Financial is right for you.