- The upper management wasn't willing to invest in things like basic office supplies, competent hardware or legitimate software, leading to a lot of "first come first serve" when the office got something new, like chairs or desks
- btrax was never able to retain clients, thus losing several streams of revenue by being unable to have clients come back
- Tons of interns came and went during my tenure at btrax. Several were unpaid in exchange for the visa needed to stay and work here, and for some lodging was not provided or advised, forcing some to stay in hostels or apartments of questionable condition
- There was no guidance for interns coming into btrax; new employees and interns were simply left to "figure it out" without any mentoring from upper management, and poor communication between upper management and employees often left full-time experienced employees unaware that the interns might need help
- btrax still tries to keep the startup culture within the office, but the reality is that after 8 years it hasn't blossomed into anything more than a small marketing company, downgraded originally from a web design firm that couldn't keep itself afloat
- The salary was way below market; without a competitive salary there hasn't been any employee outside of the CEO and one other employee who have been in the company for more than four years
- Projects were poorly scoped and way underpriced for what they should have been, often leading to many projects that lost revenue. Some of the underpriced projects were in an attempt to secure the project and retain the client, but as btrax could almost never retain a client this just led to losing even more revenue.
- There are questions of ethics around the btrax CEO