Started as a friendly startup, ended up a hypocrisy - Anonymous employee Shift Paradigm Employee Review

1.0
3 Dec 2016
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

-Some opportunities to travel and volunteer. Retirement plan and good bonus potential after 18 months. -Leadership, on good days, SEEMS to want to have friendships with employees and retain everyone. -Some amount of autonomy (which is also a con) and work/life balance. -Open vacation is mostly honored.

Cons

Unethical. Unprofessional. Political & backstabbing. Mediocre compensation. Kool-aid culture. No professional growth. High turnover. Siloed teams. Deceitful leadership. Unstable, even hostile management... Friendly on the surface, but very tense workplace. Leadership team used to say “everyone has a voice here”, but never backed up the work culture they professes to have, and in actuality couldn’t care less about the employees. They hire young and inexperienced people to keep it cheap, and it’s a very “us-versus-them” mentality (VP / director club vs disposable employees). They also don’t believe in hiring a sales team ($), and fail to secure deals, but blame the employees when things go wrong. A few bad apples can spoil the whole bunch at any company, and lack of office-attendance from higher-ups allow these hostile individuals to say and do anything they want... There is no real HR nor office management, and since directors and higher-ups rarely show up to the office, you're on your own to deal with said individuals. Sexist and ageist remarks often encountered. Workplace is often unstable and chaotic if you're on the wrong team (ie not a director or VP working at home). If your job is valued, you may be treated like royalty. If not, you are disposable, and YOU WILL BE TOLD SO and treated so. Work fluctuates from 12-hour days with late night terrors to no workload due to declining business. Agency only does email marketing, which becomes redundant and is often disorganized, despite all the hoops to jump through in the online task management system to get anything done. Time logging system is bad and constantly harped on, with rules constantly changing.

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Shift Paradigm Response
9y
Hi, I wanted to thank you for taking the time to give us your feedback and review. I am really sorry that your experience at Trendline was not what you wanted it to be and it pains me to know that after all this time, you continue to feel this way. I would like to address a few of the comments that you made above that maybe will be able to provide closure or at the very least clarity. 1. We saw the need for a FT individual to handle HR as we grew and since April 2016 , we have had a VP of HR to handle all of the needs for our employees in each office. She has done an incredible job for us and I am honored to work with her. 2. As an agency whose sole focus is email marketing and continues to be, we are always looking for new ways to innovate and put processes in place so that workflow and time management can get better. The online task management system is not a "task management" system. It is a project management system that is able to streamline the workflow for the hundreds and hundreds of projects we have going each and every month. Those that use it effectively see that that their projects run smooth with an accurate paper trail as well as an approval system thus making their work easier. Those that don't, see it as a task based system. 3. Time management/reporting is the key to success for any marketing agency. As you know, we bill our clients based on the hours we work for them so the accurate recording of the hours is essential. We are always training on changes so that everyone is recording the right amount of hours. 4. As a growing agency we pride ourselves on not having a "sales team" to secure business. The "higher ups" are out of the office for a reason which is normally to visit clients or meeting with potential new ones. We have an open calendar system and welcome everyone in the company to see the executives schedules on exactly what we are doing. I could address many other points, but I am not sure it would change how you felt during your time with us. Know this...we take these reviews seriously and as one of the owners of the company, it truly saddens me that someone is out there thinking these thoughts about their past employment with us. I keep in contact with many of our former employees (both voluntary and involuntary) as I truly do care how things shake out after they leave Trendline. That said, I am thankful that you took the time to share your opinion here. I wish you all of the best in the future. Andrew Kordek Co-Founder.

Explore other reviews about Shift Paradigm

5.0
12 Sept 2024
Recommend
CEO approval
Business outlook

Pros

Lots of room to create your own structure and process. Respectful that employees are people. The organization actually cares about DEI, operationally, not just as lip service. Tons of opportunity for learning. Thoughtful CEO, who communicates clearly.

Cons

It is a difficult industry space for an org to enter, and I don't know anyone who does full service consultancy + agency particularly well. If you're gritty and you like creating your own structure, this can also be a pro.

3
2.0
7 Oct 2025
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

You will be a fool to seek any pros here. It's not a decent workplace for people who want clear boundaries and hope to enjoy some work-life balance. These awful people will never respect the lines you draw.

Cons

The work expectations were ridiculously high. Employees were expected to be available 24/7, work on multiple projects, and meet client expectations while balancing poorly assigned deadlines. It was a struggle to show up every day when you knew they expected too much from you. It was exhausting to try to reason with the arrogant leadership that did nothing but pile horrible expectations. They also didn't give me enough room to grow. My learning stopped, and I was doing boring work for months. There was no career growth, either. Overall, it was a horribly frustrating experience, and I escaped before I could be trapped here for long.

2
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Shift Paradigm Response
8mo
Thank you for taking the time to share your experience. We're sorry to hear that you felt overwhelmed and unsupported during your time with us. Your feedback about workload expectations, work-life balance, and development opportunities is taken seriously. We recognize that unrealistic deadlines and unclear boundaries can lead to burnout, and this is not the environment we want to create. Our new leadership is working to actively address these issues. Again, thank you for the feedback.
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