My journey with Mindmade - Graphic Designer/Junior Art Director Mindmade Creative Communications Employee Review

Don’t think there’s any pros in this company. Just avoid if you can

The working environment heavily depends on favoritism. If you’re not part of the lady boss’s “favorite circle,” growth and recognition become very difficult. Decisions often feel biased rather than performance-based. Management style is extremely micromanaged. Almost every small decision requires the boss’s approval, and directions can change suddenly depending on her mood, making it hard to work efficiently or plan properly. The company also lacks proper operational structure. There is no qualified IT personnel — IT matters are handled by an older staff member with none actual IT knowledge, which causes unnecessary delays and confusion. Communication processes are outdated and disorganized. Everything relies on WhatsApp chats, with no proper project management or scheduling tools. Even meetings are not properly scheduled through calendars, and staff have to manually remind each other one by one. HR processes are also very weak. HR responsibilities are mainly handled by a PA without proper HR training or professional knowledge, leading to inconsistent processes and lack of professionalism in employee management.

• I was entrusted with managing multiple client portfolios, which gave me solid exposure to real-world campaigns. • WFH flexibility. • Annual company trips.

• The culture heavily leans on repeated “we are family” and “work hard, play harder” slogans. Instead of motivating employees, it often feels forced, outdated, and disconnected from the actual work environment. • There is no clear HR structure, and professional boundaries are inconsistent. The internal team responsible for admin and HR matters often communicates in a way that comes across as harsh or confrontational, creating an uncomfortable atmosphere. Open dialogue is not encouraged, and feedback is frequently taken personally. • Promises around growth opportunities and compensation adjustments are commonly mentioned but rarely followed through. “Budget” is a frequent explanation used, which contributes to employee frustration and a sense that career progression is not prioritised. • Some members of upper management are widely known to be difficult to collaborate with, contributing to high turnover within certain departments. The leadership approach varies significantly across teams, and this inconsistency can greatly affect an employee’s overall experience. • Processes and structures are not what you’d expect from a digital or social-led agency. The lack of clear frameworks results in employees frequently needing to figure things out independently. Those seeking strong mentorship or structured development may find the environment challenging. In general, the organisation would benefit from modernising its leadership approach, improving communication standards, and building a more consistent and supportive culture. Strong leadership requires fairness, clarity, and professionalism - elements that are currently lacking.