Data doesn't think - Anonymous employee MVF Employee Review

Hi, Thanks for leaving us your feedback and suggesting an area where you feel we can improve. I'm not sure which campaigns you were working on, but we operate across a wide range of sectors with varying audiences - everyone from small business owners to big corporates and consumers of all ages. Our business model means that our success is wholly dependant our clients' success, so 'tricking' users into taking action is simply not in our best interests at all and it is not something we do. We qualify all users and make sure they have a high purchase intent before they reach our clients. We are very data-driven, but we see this as a good thing, as we use data to create campaigns that are targeted at these high intent users. We are always working to improve our campaigns and sales funnel to engage with our audiences, and we are currently working on a project that involves Biddable Marketing, UX, Brand and Conversions teams collaborating on how we can provide the best possible user experience. I hope this helps to address some of your feedback, and I've also passed it along to the Director for the Biddable team. Thanks, Amy