Pros
- great tech that gets a "wow" in many first meetings - platform is evolving and reacting to market needs very quickly. - unique differentiators within the product can be difference makers on deals - Founder/CEO has great vision and has been through large exit before (AppD) -great emphasis on culture through transparency - tech works and clients can become successful relatively quickly -proven and simple land + expand model works today and continues to get better -Sales Ops, legal, Customer Success, and info sec team is fantastic
Cons
- it's still a startup so lots of pressure to get deals closed within the qtr, not many opportunities to make up a late loss. - not great brand recognition in the market just yet, still struggling to get that name brand status with Devs/Engineering orgs. -still in hyper growth "land new logos" mode you're going to need to do InfoSec review, MSA, pricing, etc for just about every deal.
