Pros
GPS-IT sits in a genuinely interesting niche — geospatial technology and data for horticulture and agriculture. The work spans drone mapping, GIS analysis, orchard compliance programmes and increasingly sophisticated data platforms, so you're constantly learning and applying new technology rather than doing the same thing on repeat.
The team is small and tight-knit, which means your work actually matters and you're not lost in a corporate structure. There's real autonomy here — you're trusted to own your work and get it done, and that's refreshing. Leadership is hands-on and technically sharp, which sets a high bar but also means you're working alongside people who genuinely know their stuff.
Flexibility is real, not just a line in the job ad. As long as the work is done well, you're treated like an adult about how and when you do it.
Cons
Small company means you need to be comfortable wearing multiple hats. If you need rigid structure or a large team around you, it might not suit you. Growth opportunities are tied to the company's trajectory rather than a defined career ladder.