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      WillowTree

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      SEO Strategist Interview

      1 Feb 2023
      Anonymous interview candidate
      No offer
      Negative experience

      Other SEO Strategist interview reviews for WillowTree

      SEO Strategist Interview

      22 May 2020
      Anonymous interview candidate
      Durham, NC
      No offer
      Difficult interview

      Application

      I applied online. The process took 2 months. I interviewed at WillowTree in Jan 2023

      Interview

      In 2 words: unnecessarily exhausting. 20 emails, 9 text messages, 3 rounds of interviews, 2 rounds of an assignment and presentation, numerous phone call "updates" ... all for nothing. All in all, I'd say I devoted about 30 hours to the application, all the interview preparation, and the case study assignment presentation. For the assignment, they asked me to audit and report my findings on their company website. So the information I provided them with is 100% actionable, and they more or less fooled me into doing it for them for free, without paying me anything, all by dangling the possibility of a job in front of me. I'm not saying it's fraud, but it's not "not fraud" either. The worst part of the assignment is that when I had finished and submitted it, they told me I'd done it wrong. However, I was told the mistake was due to the assignment itself being worded incorrectly; they asked for a .pdf, not a .pptx or some other sort of presentation file, so a .pdf is what I gave them. Because of this mistake I ended up completing what they described as a 5 to 10 hour assignment twice. And then they had the gall to tell me that the assignment was the deciding factor in their decision! There's a word for that: incompetence. The red flags abound... WillowTree is duplicitous. WillowTree is dishonest. WillowTree is disreputable. I discourage all future applicants from wading into this nightmare of a quagmire of disappointment with WillowTree. I should have known when they corrected my description of the company, saying, "We're actually a digital PRODUCT agency, so..." This is the definition of a thinly veiled euphemism, because, as far as I can tell, "Digital Product Agency" is what a digital marketing agency that doesn't want to be called a digital marketing agency calls itself. Finally, please note, I've rated the interview difficulty below as "Very Difficult" but a more correct assessment would be "Labyrinthian" or maybe just "Hellish." There's no need to drag the process out as long as they did for a non-manager/non-director position. There's no need to contact someone so many times they assume they're a shoo-in, only to pull the rug out from underneath them. The red flags accumulate... If I sound bitter, it's because this is all so fresh in my mind. Yes, I'm bitter, but I'm fair, honest, and transparent. In all fairness, I think some of the people at WillowTree were trying to treat me in the same way, they just failed spectacularly. Ultimately, the point is, WillowTree told me they didn't hire me because of an assignment they knew would take longer than the amount of time they told me to devote to it (this point was included in the interview instructions), even though the assignment instructions were so flawed I was asked to do the assignment twice. All in all, it's just very unprofessional and extremely disappointing. If you're reading this and you're still thinking of applying with WillowTree, I'd encourage you to at least keep other options open. It might be a fantastic company to work for, but it's not the only one, and my experience leads me to believe it's not all that great.

      Interview questions [1]

      Question 1

      The only questions asked that were difficult at all were asked during the presentation, and seemed design to throw me off balance, mess up my preparation, basically just monkey-wrench what I was doing to see how I would react. The person leading the presentation call, the head of the department and the person who would've been my boss, specifically told me at the end of my presentation that he didn't have any more questions because he'd, "already done [his] best to ask questions to trip me up." Fair enough, that's what a presentation is about... Otherwise, it was very standard: 1) What do you know about WillowTree? 2) Why do you want to work for WillowTree? 3) [various questions directly concerning the points in the job description - "Tell me about your "XYZ" experience..."]
      1 Answer
      5
      Negative experience
      Difficult interview

      Application

      I interviewed at WillowTree (Durham, NC)

      Interview

      After applying I got an email from Sparkhire to record a video for the screening process. Screenings should be a two-way conversation and not limited to the interviewee answering questions. I would have loved to have a traditional phone screening to learn more about the role and company before spending time to record a video but unfortunately there was no way to reach out to Willowtree directly after the application process. I’m sure they lose a lot of good candidates using their one-sided video screening mentod

      Interview questions [1]

      Question 1

      Record a video of yourself answering questions that pop up on the screen
      Answer question
      5