I emailed the company and they responded with 10 questions to feel me out. Once I responded to them, I received another email from the owner asking me if I wanted to meet with him personally. So I went to the Guildford office and we sat in an exam room and he showed me the computer how they advocate for the poor, and give away free glasses with the exams so that everyone can have good vision and eye health. Showed me that the company is actually a huge online optical store, and the prices are the same in the store as online and that's why they have such huge buying power - I was sold!