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By combining Maestro by Equativ’s advanced technology with Receptiv’s AI-driven audience targeting, Pinnacle Advertising seamlessly integrated highly engaged audience segments at scale—reducing CPA by 26%. With real-time insights and an intuitive interface, Maestro by Equativ empowered the team to quickly optimize performance and unlock premium inventory for a streamlined, high-impact campaign. Check out our latest blog post to see how Maestro by Equativ can elevate your next campaign 👉
During Autumn, our NYC team had a fantastic day volunteering with the LES Ecology Center! It was a wonderful opportunity to give back to the community together as a team. Here’s a look at our NYC volunteer impact so far this quarter: 🌱 July: about 50 lbs of green waste removed 🌳 September: around 2,400 lbs of compost moved to insulate the cherry trees for winter Next up: Bulb Planting! 🌷 Check out some of the day’s highlights below, and thank you to everyone who joined and contributed!
Game On! 🏐 Our Montreal crew took summer to the next level with a park party packed with snacks, games, and all-around good vibes. From spirited competition to laid-back conversation, everyone brought their A-game to make it an unforgettable day.
This summer, we joined the Chicago Interactive Marketing Association (CIMA) Yacht Cruise in Chicago for one of the biggest industry networking events of the summer, sponsoring the event with refreshments and good music all night long. 🎶 In Toronto, Canada, we hosted our Annual summer party at the Drake Hotel, bringing together clients and industry friends from across the country! 🇨🇦 Next up… ThinkLA's Summer Soirée in LA, where we’ll be sponsoring the espresso cart. ☕ Swing by, grab an espresso, and come say hi to the Equativ crew as we sip and celebrate the summer together!
We're excited to share that we've been shortlisted for the 2025 World Sustainability Awards by Sustainability Leaders | A World 50 Group Community, in the following categories: 🌍 Sustainable Technology Provider Award – recognizing our Green Media Products and our commitment to building a more sustainable future through innovation. 🌱 Future Leader Award – celebrating our SVP of Product Marketing & Sustainability, Frank Maguire’s leadership and vision in advancing sustainable practices across our industry. This recognition celebrates our ongoing commitment to driving real impact through sustainable innovation and leadership.
We're excited to share that we've been ranked #1 globally by ChooseMyCompany in their HappyAtWork survey! 🏆 Thanks to the incredible engagement of our employees worldwide, we've proudly earned this ranking in the companies with more than 500 employees category. These achievements are a powerful reflection of our ongoing dedication to our people, our purpose, and our mission. A heartfelt thank you to all our amazing employees for your passion, engagement, and trust each day. 👏
A big thank you to all the incredible speakers who joined us in Cannes this week and shared their insights on some of the most important topics shaping our industry. 🔥 From AI and CTV to retail media and trusted journalism, we explored the trends driving change and innovation. Missed a session? Replays will be available soon. Stay tuned!
Today, we are celebrating an exciting milestone as Sharethrough and Equativ come together under the Equativ name, unveiling a refreshed brand identity that showcases our ongoing growth and evolution! This milestone marks a pivotal step forward in our mission to become the leading independent, end-to-end media platform for advertisers and publishers worldwide. With expanded capabilities, global reach, and a shared commitment to delivering results, we’re here to help you capture attention, drive quality, and achieve real outcomes across every channel. What hasn’t changed? We're still the trusted team you know—now with even more talent, technology, and resources behind us. Learn more about this exciting next chapter.
It’s official! For the second consecutive year, we've been selected for the prestigious French Tech Next40 ranking by La French Tech! 🎉🏆 This recognition is a tribute to the efforts of our teams around the world, the support of our clients and partners, and our strong performance, further reinforcing our dedication to ongoing innovation and development. We’re honored by this distinction and the support of the French Tech Mission.
The countdown to Cannes is on! The Equativ and Sharethrough teams are gearing up for an unforgettable week at Cannes Lions—filled with big ideas, bold conversations, and a little fun in the sun. 🌞 Want to connect? There's still time to book a meeting with us and discover how our combined strengths can drive better outcomes for you .
