3.0
23 Oct 2012
Current employee, more than 8 years
Recommend
CEO approval
Business outlook
Pros
Excellent opportunity to develop relationships with numerous CPG companies from the inside. Develop skills to identify client issues and become business partner to solve and grow their business. Great cross section of market research tools and use of data.
Cons
As a client contractor, can be challenging to develop strong relationships. Can, at times, be adversarial with client's market research team. Internal Nielsen can be very political and you will need to learn how to best play in this environment. Also, technical and data issues that arise (beyond your control) become your problem as the face of Nielsen.