SponsorUnited provides access to previously inaccessible sports & entertainment sponsorships and media, helping properties, brands, and agencies most effectively and efficiently partner. Our platform is trusted by 96% of major professional sports teams, global brands, agencies, media companies, colleges, and vendors.
This program offers a hands-on, boots-on-the-ground learning experience in the sports sponsorship industry. Participants will be embedded directly into live sporting and entertainment events, tasked with capturing sponsorship and brand partnership data in real time.
Unlike traditional internships, this role focuses exclusively on in-person data collection — giving participants the chance to experience how sponsorships appear and activate at the venue level.
- Length of Term: 6 months
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Format: On-location at assigned venues
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Location: Must be located in a listed market (maximum 1 hour away from assigned venues)
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Compensation: Unpaid during program
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Academic Credit: Available upon school approval
Responsibilities
- Complete a training program on SponsorUnited's in-venue scouting methods and standards.
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Attend live sports, entertainment, and cultural events in your local market.
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Collect all visible sponsorship activity at the venue.
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Input collected information into the SponsorUnited's sponsorship database.
- Must be a college student
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Must live in a target market or within 1 hour of event venues, with reliable transportation and easy access.
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Strong communication skills and attention to detail.
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Interest in pursuing a career in the sports and entertainment industry.
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Organized, reliable, and proactive in completing assignments.
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Access to working technology (smartphone and computer).
Benefits
- Direct hands-on exposure to sponsorship activations in real-world environments.
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Gain a broader understanding of the sports sponsorship ecosystem and how brands, teams, and media interact.
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Learn how to identify, analyze, and report sponsorship assets at venues.
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All event tickets and venue access costs will be provided at no expense to participants for approved scouting assignments.
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Flexible opportunities to work around your school schedule.
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Earn academic credit (where applicable).
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Receive a Certificate of Completion upon finishing the program.
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Experience firsthand what it's like to contribute within a fast-growing sports data startup, developing practical skills valued across the industry.
What's After the Internship?
After successfully completing the program, participants may qualify to join SponsorUnited's Alumni Network of Scouts — a group of trained individuals who contribute on a paid, as-needed basis.
- As part of this network, you may be assigned to scout local sporting or entertainment events, which involves attending venues, observing and documenting brand partnerships, signage, and activations, and submitting findings through the SponsorUnited Pro Tool.
These short-term paid opportunities allow alumni to stay involved in the sports and entertainment industry, continue building real-world sponsorship analysis experience, and contribute to SponsorUnited's growing sponsorship database.
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Hiring Markets
SponsorUnited is actively hiring scouts in select markets internationally. Specific locations will be listed here as they are determined.
Current Markets:
Alicante, Spain
Algeciras, Spain
Almeria, Spain
Andorra, Andorra
Birmingham, United Kingdom
Cagliari, Italy
Cambridge, United Kingdom
Cardiff, United Kingdom
Córdoba, Spain
Dubai / Abu Dhabi, United Arab Emirates
Düsseldorf, Germany
Florence, Italy
Hannover, Germany
Karlsruhe, Germany
Le Havre, France
Lecce, Italy
Las Palmas, Spain
Lleida, Spain
London, United Kingdom
Lyon, France
Madrid, Spain
Magdeburg, Germany
Manchester, United Kingdom
Mannheim, Germany
Melbourne / Phillip Island, Australia
Mexico City, Mexico
Milan, Italy
Nantes, France
Naples, Italy
Oviedo, Spain
Palma, Spain
Paris, France
Qatar / Bahrain, Middle East
Quimper, France
Saint Raphael, France
Santiago, Chile
São Paulo, Brazil
Saudi Arabia, Middle East
Shanghai, China
Singapore, Singapore
Southampton, United Kingdom
Toulouse, France
Ulm, Germany
Utrecht, Netherlands
Valencia, Spain
Venice, Italy
Vitoria-Gasteiz, Spain
York, United Kingdom
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