Great company, and people. some scary people in leadership roles - Anonymous employee Persona Identities Employee Review

3.0
29 Sept 2023
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Seriously intelligent people. Really great vision and products. Very humble co-founders - almost to humble and self deprecating, but it's a pleasant breathe of fresh air compared to the typical. It feels like Persona is going to be the gold standard in ID management and Fraud in no-time. Incredible product people that get stuff done.

Cons

The main issue I have seen, and have felt, across multiple organizations, is that there are people in Heads Of, or manager roles, that certainly should not be. There are people that are leading teams or groups that are way over their skis. Somehow got the title and power they have and are not good at it. With the way the market is, and so many layoffs, people on these teams are too afraid to speak up about their managers ineptitude for fear of being blacklisted and thusly being laid-off. This sentiment has been shared directly with me by several people across a few teams.

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Persona Identities Response
2y
I appreciate your comments about our people, vision and products. As a company, we will be the first to admit we are not perfect. The main issue you’ve felt about managers is something we’re working on, and we hear you. But what’s most concerning is that at some point you, or someone you know, feared speaking their mind without repercussions. If we have led you to believe that you should be afraid to speak up about anything, at any point, then that is a mistake on our part. I apologize on behalf of Persona. Persona is a People First company. What that means is that we’re all people - and by nature we’re not perfect - but we do have the capacity to learn and be open to one another and have honest conversations when things are tough. And we can grow together and make change, from that openness. I encourage you to voice any concerns (if not to your lead), then to our People Ops team, or any other leader here. We will also be releasing an anonymous survey system later this quarter to give folks an opportunity to express their concerns freely, and to give us more opportunities to learn where we can do better. We hope you continue to enjoy the positives of working at Persona, and we hope to build an environment where you and others can feel comfortable speaking your minds about issues big and small.

Explore other reviews about Persona Identities

5.0
29 May 2026
Recommend
CEO approval
Business outlook

Pros

I'm very happy working at Persona! One thing I really appreciate that I think is pretty unique is that design sits independently as its own organization at Persona. That independence creates a strong appreciation of craft and advocacy for thoughtful design at the company. Also leadership within the design org is the best. They have a "lead by serving" mentality. It's very low ego culture since our leaders model humility and service that sets the tone for the team culture. I feel invested in and I feel like the work I produce is often higher in quality as a result. The team culture is by far the biggest strengths. There is a strong culture of learning from one another, sharing work, exploring new tools, and continuously improving the craft – these are all things that I motivates me in a work environment which makes the role feel meaningful and energizing. Things move pretty fast at Persona so the impact feels really high here. The work we do often has a direct and visible influence on how things are implemented and I find that to be really rewarding on the brand side of things.

Cons

The pace can be fast, so there are times when priorities evolve quickly and you have to be comfortable adapting. As an IC it does require flexibility and strong communication. But I know my managers are aware of this and are actively working toward more thoughtful, sustainable, long-term planning which I deeply appreciate

1.0
3 Jun 2026
Recommend
CEO approval
Business outlook

Pros

* People I interviewed with/met were intelligent, seemed like they cared, solid product. Interview process was thorough and clear.

Cons

Extended offers to new grads in November, then rescinded 75% of those offers in April two months before our start date. Laughably unprofessional and their email explaining their reasoning was even more laughable. If you're going to graduate college soon and you want to work for a company that will waste six months of your time in perhaps the most pivotal months of the recruiting cycle so you're left with nothing post-grad, then don't hesitate to apply to Persona.

3
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