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Senior communications manager Interview Questions


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Senior Communications Manager was asked...8 August 2015

How do you manage project expectations when multiple stakeholders are involved?

2 Answers

I would guess that you would want to accurately convey the potential of the project within a predetermined timeframe. Ideally you want to sell the vision of the project while staying realistic. Most of the project expectations should lean on the "must haves" opposed to the "wants" of the project. Less

I made the point that there are several ingredients to proper stakeholder management -- especially when there are many (with often disparate goals and needs) involved in a single project. I stressed the importance of excellent communication, strong interpersonal skills, sharp organizational skills and the ability to inspire confidence and maintain authority as the PM. Less

Maxeon Solar Technologies

The company was approaching the split, so I was asked about my ideas on the communications before, during and after the spin-off. Then I was asked about my experience with solar and PV press system globally. I also got some more general questions about problem solving, team management, time management.

1 Answers

The spin off related communication was the core of my assignment, so I prepare a comms plan, including social and press releases. Less

Delta Air Lines

One of my interviews in 1997 consisted of an hour long questions/discussions on Forecasting techniques, Operations Research, and Statistics.

1 Answers

I found it beneficial


What would you do if email open rates were declining?

1 Answers

I would look into changes in recent changes in deliverability metrics, subject line test performance, etc. Less


What approach have you taken with creating leadership communications?

1 Answers

Outline several different approaches taken to create an effective leadership communications plan. Less

Ingersoll Rand

Tell me about a time you failed at your job? How did you respond?

1 Answers

Insert scenario description with details that provided the challenge, why I was involved in the task and the goals, what actions were taken to resolve and how you leveraged your strengths to resolve the issue and learn from mistake for future situations. Less


Half of the interviewers were technical/engineers, e.g. BDA and had no idea what the marketing role required.

1 Answers

Explained the difference between marketing and communications

N Street Village

Tell me about a fundraising campaign you have run.

1 Answers

I had a bit of trouble answering this question because the job description did not indicate that this was a position doing fundraising per se. It described it as a communications position that was housed in the development department and that assisted quite a bit with fundraising, but I was told during the call that this position is the only communications position in the whole organization. So I didn't think I in this position would actually be the one responsible for running fundraising campaigns (especially when there are designated/official fundraisers for the organization). Less

Have you ever put together a media plan?

1 Answers

My resume clearly outlines that I have put together many media plans. It seemed like a really inefficient question and it made me wish I was being interviewed by somebody with a small grasp of communications jobs. Less

Nixon Peabody

What kind of manager are you?

1 Answers

Coaching type of manager

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