What does a Senior Web Producer do?

Web producers work in a hybrid position that combines aspects of journalism, design, and marketing. They are responsible for driving traffic to web pages, which means they must understand search engine optimization (SEO). They ensure the content of a website is optimized for a user’s experience and are in charge of arranging, editing, and sometimes creating website content, which includes music, video, flash, and print. Web producers are in charge of styling content to create the voice and character of a site and channel content into a coherent, unique style that is true to the site's brand.

Web producers oversee and monitor project designs and ensure the project meets requirements outlined by the client in a timely manner and identify and hire the resources that help designers, illustrators, and copywriters. They proofread and rewrite content where necessary and provide feedback to all relevant team members, and schedule projects on time while managing budgeting. Web producers need a minimum bachelor's degree in computer science, graphic designing, communication, business administration, or related fields.

Work/Life Balance
3.6 ★
Salary Range--
Career Opportunity
3.4 ★
Avg. Experience2-4 years

Senior Web Producer Salaries

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Senior Web Producer Career Path

Learn how to become a Senior Web Producer, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

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Senior Web Producer Insights

Read what Senior Web Producer professionals have to say about their job experiences and view top companies for this career.
Sinclair Broadcast GroupSinclair Broadcast Group
Web Producer
17 Nov 2020

“Schedule wasn't great but not surprising when you're first starting in the business.”

Video Content Producer
20 Aug 2019

“Salary is good according to Malaysian standards but can do better in terms globally coz everybody travels a”

Creative Media MarketingCreative Media Marketing
Content Producer
18 Aug 2021

“Last time I was there there was privilege girls judging people who actually worked work ethics.”

VR VisionVR Vision
360 Content Producer
4 Dec 2019

“VR Vision is an excellent place to work if you enjoy working in a creative environment for a challenging industry.”

The North FaceThe North Face
Senior Producer | Environmental Design and Brand Experience
8 Oct 2021

“People are hired first and foremost because of a love of the outdoors not whether they are well qualified for the job.”

Juniper NetworksJuniper Networks
Web Manager
21 Oct 2020

“CEO is totally inspiring—he started as a new college grad and worked his way all the way up to the top.”

Content Producer
11 Sep 2021

“People are nice and welcoming.”

Rank GroupRank Group
Web Manager
1 May 2021

“They don't really give you career progression possibilities unless you decide to leave and they realize they need you.”

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Senior Web Producer Interviews

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Senior Web Producer jobs

Frequently asked questions about the role and responsibilities of a senior web producer

When working as a senior web producer, the most common skills you will need to perform your job and for career success are Editing, Scriptwriting, Excellent Communication, Design System and Final Cut.

The most similar professions to senior web producer are:
  • Executive Producer
  • News Producer
  • Producer
  • Video Editor