What does a Director of Telemarketing do?
A Telemarketer works as a sales representative that uses the telephone to communicate with potential customers. A Telemarketer uses a prepared sales script and contacts customers over the phone to offer a product or service. They have a detailed understanding of the product being offered and can answer potential questions and information about pricing and shipping options. A Telemarketer usually works from a call center and is generally found in an open floor office with a team of other representatives.
Though not always necessary, a high school diploma or equivalent is generally preferred. Excellent customer service skills are essential to succeed in this position. Additionally, a Telemarketer will need to meet monthly sales goals, so personal drive to perform well is an important part of the position as well.
- Work with team members on the call floor to meet sales and performance goals
- Maintain detailed records of outgoing and ingoing calls as well as follow up information and outcomes
- Meet or exceed projected weekly and monthly sales goals
- Intercept and respond to customer complaints or concerns with products and seek to resolve the problem while adhering to company policy
- Accurately document the customer's personal information including phone number, address and other order information
- Persuasively engage the customer in conversation to explain how the item will add value to their lives and meet their needs
- Ask relevant leading questions to understand the customer's needs and recommend the best product or service for their purposes
- Follow prepared sales script to provide accurate information about a products price, features and benefits
- 1-3 years of previous experience in customer service or telemarketing preferred
- Able to accept constructive criticism and continually improve sales techniques
- Experience handling and processing payment information over the phone is advantageous
- Ability to promote a product or service using persuasive language and techniques
- Fluency in English is essential, bilingual is preferred
- Excellent communication and interpersonal skills
- Professional experience using online forms to enter payment and personal information
- Speed and accuracy in typing
- Experience in a position where meeting sales goals was important indication of performance
Director Of Telemarketing Salaries
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Director of Telemarketing Career Path
Learn how to become a Director of Telemarketing, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.
Years of Experience Distribution
Director of Telemarketing Insights
SOLARIT ®“They were really personable and genuinely wanted to help me find the best solution for my needs.”
Pursuit Marketing“A reduced 4 day working week is amazing and allows me to improve my work/life balance no end....”
Doormatic Garage Doors“Sufficient coaching and training not given in my opinion (I felt inclined to run before I could walk).”
Beanstalk Marketing Services“I have recently recommended Beanstalk to friends and past colleagues as a fantastic career opportunity.”
Maybank“So far there is none i can say because i have the best working environment.”
Lennox International“It was a good place to work only if you worked in a factory before.”
Vivo (Telefônica Brasil)“Vale nenhum vale a falta de respeito e stress que você vai passar nessa empresa.”
Gray Dawes Group“Great and honest communication all the way from the top.”
Frequently asked questions about the role and responsibilities of a Director of Telemarketing
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